John Rowland is the General Manager of VizMarket – a highly
sophisticated Smartphone app which contains 9 years worth of meticulous detail
on businesses, professionals, organizations within Lee & Collier County. Among other ambitious goals, VizMarket seeks
to help local companies and non-profits take advantage of the rapidly growing
trend of Mobile Marketing. With a
soon-to-launch website portal, area professionals can instantly reach thousands
of SW Florida residents and visitors at a fraction of the cost of traditional
advertising. A centralized Events
calendar is also being built, and will aggregate every type of event in the
area, allowing PR agents and others to easily post events. The app will also capitalize on existing
online campaigns by linking to specific URL’s, creating a viral effect that can
catapult the marketing efforts of any company.
As a member of 12 chambers of commerce, multiple real estate boards and
other local associations, VizMarket is poised to become the area leader in one
of the most exciting marketing trends in the world.
Prior to his current position, John spent many years in Boston
and New York City as an I.T. professional, helping companies take advantage of
the latest advances in technology to become more efficient and grow their
client base. With a Bachelor’s degree in
Accounting and a Master’s degree in Business Administration, he not only
understands the “bottom line” of a company, but also what it takes to achieve a
substantial return on investment, especially when it comes to incorporating
technology into PR and marketing.
John and his wife of 6 years are full time residents of
Bonita Springs. In his free time, John
enjoys listening to jazz and reggae music, playing guitar and watching old
movies. He is an avid supporter of anti-human
trafficking efforts and hopes to someday open a shelter to house rescued
victims. He has a relentless passion for
helping non-profit organizations achieve their goals, and allows them to
utilize VizMarket at no charge.
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