Even though it is still early, your local Image team is
preparing for the 2014 Local Image Awards. And, so should you!
The more you think about the potential of a project becoming
an Image entry and collecting support materials as you go, the easier it will
be for you to compete in the Local Image Awards. As you plan or participate in
projects from January 2013 through the competition deadline on March 11, 2014,
try to determine if they meet the Image standards. Also, think about the Image
Award categories - maybe the special event you ran didn’t meet all the
objectives you set, but the speech you wrote for the CEO to give during the
event exceeded expectations and changed the attitude of the audience. Be smart
- always look at all the elements of a campaign and find the perfect fit for
your project.
If you are planning to submit an entry in the competition
and have never entered before - or you need a little bit of guidance - then you
need an Image Buddy! Last year, we started “Image Buddies” and it was a huge
success. Several members took advantage of the mentoring program and went on to
win - locally and at Golden Image.
Your Local Image Committee has seasoned “Image Experts” who
will be there to offer encouragement and advice on how to submit an
award-winning entry. We will personalize your “match” with someone who knows
you or your company and has won an Image Award in the category you want to
discuss. We think by offering a hands-on experience with a trusted and
knowledgeable “buddy” you will feel more comfortable about asking questions and
make entering Local Image a little less daunting.
If you have any questions about Local Image and/or would
like help from an Image Buddy, please contact Vicki Moreland at vbmoreland@flylcpa.com or 239-590-4502.
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