Warming up for Image

By Carla Ulakovic
carla.ulakovic@gmail.com

As the 2012 Olympic Games approach, it’s time to warm up and submit your medal worthy public relations programs for the Local Image Awards. On Tuesday, January 24 from 9:30 to 11 a.m. at the Broadway Palm Dinner Theatre, a panel of distinguished PR professionals are offering an Image Workshop to help you get started. The panel of Image coaches includes Kate Gooderham, APR, CPRC, Victoria Moreland, Pam Nulman, APR, CPRC and Samantha Scott, APR. Each expert will provide insight about the do’s and don’ts of program entries, judging categories and scoring, the all-important two-page summary and binder composition.

Attendance at the Image Workshop is FREE, and for more individualized feedback, you are encouraged to bring campaign plans, printed materials, news releases, or other communication tools. Submitting entries to Image is valuable as it may attract greater exposure for your client(s) and further distinguish yourself as a PR professional exhibiting the very best examples of innovation, planning and design.