President's Word: New Year's Resolution

By Carla Ulakovic
carla.ulakovic@gmail.com

The Southwest Florida Chapter New Year’s resolution is to encourage chapter members to invest in their professional development and participate in the many great programs, networking opportunities, and accreditation preparation courses that we offer.

The start of a New Year is a wonderful opportunity to re-energize and refocus our goals.  Our Chapter has take inspiration from the 2012 Olympic Games and encourages our members to set a “Winning Tradition” through participation in the local Image Awards competition.  At our January luncheon, Karen Ryan, APR, CPRC shared tips on how to craft a winning PR Playbook and on January 24 we will host a FREE Image Preparation Workshop.  But our work doesn’t stop here! To keep in line with our resolution, the Chapter has started a Passport to FPRA program to engage new and potential members in Chapter activities. And for both new and existing members, we are once again offering APR study sessions. An informational session will be held on Thursday, Jan. 19 in the offices of Pushing the Envelope, 12655 New Brittany Blvd., Suite 13W in Fort Myers. Anyone interested in learning more about the APR process should attend the meeting.

What better way is there to start the New Year, than by joining the Southwest Florida Chapter in setting a winning tradition in 2012 and investing in your professional development?