Monday, November 12, 2012

Renew your membership and receive a FREE registration to conference this year!

Attention members:

Everyone who completes their renewal by December 31 (the final deadline for renewal without paying a late fee) will be entered into a drawing for a full conference registration at the 2013 Annual Conference valued at more than $600!

You can renew today online by visiting Renew Membership at FPRA.org 

If you have questions or want details, please contact Carla at carla.ulakovic@gmail.com





Friday, November 9, 2012

Renew Today!

Don't Miss A Minute of Membership! Renew Online

Did you know you can renew your annual FPRA membership online? If you haven't sent in your renewal yet, or if you misplaced your renewal form, all you have to do is go to Renew Membership at FPRA.org.

Don't miss a minute of the networking, professional development, credential opportunities and other 
benefits. Renew TODAY!

Thursday, November 1, 2012

Marketing Advocacy: One Nonprofit's Perspective



Create a balanced approach to Nonprofit Public Relations by moving beyond Marketing to Advocacy. Nonprofit art marketing professionals tend to focus a majority of their time on marketing a product, but fail to commit the same amount of time and effort to marketing their impact on the community.  In the nonprofit arts sector, we strive to market our programs/shows, price our tickets competitively and affordably and raise sponsorships, but we often fail to put faces on our cause and educate about the cultural impact of the arts. Challenge yourself to get out of the daily grind of operations, programming or presenting and build credibility for your mission by identifying opportunities to share your community impact and put a face to your organization.



 






















Register online by clicking here!

Tuesday, October 30, 2012

October Member Spotlight

Member Spotlight

In honor of National Women Owners of Small Business Month, we caught up with Teri Hansen, APR, CPRC to learn more about her and her company, Priority Marketing.


Teri Hansen, APR, CPRC
President and Creative Director
Priority Marketing

Teri Hansen founded Priority Marketing of Southwest Florida, a full service marketing and public relations agency, in 1992. A very hands-on business owner, she serves as    president and creative director of the firm. An experienced and dynamic leader, she has earned a reputation for exceptional integrity, creativity and spirit. During her career, she has received many personal honors, and her team's work is continually recognized as the best in the industry locally, nationally and internationally. Teri holds a bachelor's degree in business from the University of South Florida and the Universal Accreditation in Public Relations (APR). She is also a member of the Florida Public Relations Association's Counselor's Network and has served as a leader on this organization's state executive committee. She is currently on the board of Builders Care - a nonprofit charitable organization that provides emergency repairs and construction services to elderly, disabled and economically disadvantaged people, Habitat for Humanity, and a community advisory board member for BB&T bank.

Prior to starting her own business, Teri worked served as marketing director for Westinghouse Communities, Inc. (WCI Communities) and as community service director at WINK TV.

The philosophy I try to live by:
Be grateful for every day, don’t put off doing the things you want to do, and love the moment you are in.

Why YOU Should Attend This Year's PRU


PR conferences cost at least $200 a day, plus hotel, plus food, plus travel and the costs may not end there. Here are some more reasons you should attend this year's PR University!

PRU provides you with the knowledge and networking you need at a price you can afford! For $75 PRU offers something everyone can benefit from and includes lunch!

1. Non-profits –It’s no secret that a good PR team can help non-profit organizations flourish.

2.  Interview tips – We all can be better at interviews!

3.  Understanding trademark and copyright law – How to keep from violating it and when you need to use it.

4.  Sports Marketing Mixing PR, marketing, and production skills, and learn the inside scoop on some of the biggest and most unique events in America from the man who produces them.

5.  Traditional media – It still exists and we need to learn how to use it in the 21st century

6.   Event execution and crisis planning – What you need to know to plan for all the eventualities

7.  The importance of visuals to social media – It’s much more than words.
 

Monday, October 29, 2012

Southwest Chapter FPRA's Third Annual Merry Mixer!!

Thursday, November 29, 2012
6:30p.m. – 9:00 p.m.
Join us as we celebrate the upcoming holidays with great food, cocktails, music, and cheer!  A silent auction will be held from 7:00 p.m. until 8:00 p.m. to raise funds to support our FGCU student Chapter scholarships, professional scholarships, and community professional development series.  Cost to attend is $15 per person for members and non-members.  Please register at www.fpraswfl.org to spend a fun-filled evening with us!

Thank you to our current sponsors: Art of the Olympians, JJ Taylor Distribution, Costco Wholesale, Riversedge Lifestyle Photography, Jack & Michael Elias, Inc., and New Beginnings Events.











Thursday, October 25, 2012

PR University Schedule is Up!

There's still time to register for PRU-2012
"Pump Up the Volume!"
See schedule details below: