Member Spotlight: Jessica Clark, APR

Jessica Clark, APR

Since 2007, Jessica Clark, APR, has been working in the Public Relations department at Shell Point Retirement Community. As the Public Relations Coordinator, she handles all external media relations and special events that promote the lifestyle with lifecare offered at Shell Point. Clark works closely with local media outlets to ensure that newsworthy stories and events related to Shell Point reach Southwest Florida residents. She also assists reporters with stories related to the senior industry.

She works closely with the Shell Point sales department to aid in the communication of specials and pricing for future residents. She also assists the sales team by planning and executing large-scale events such as Shell Point’s annual open house and fashion show.

In addition to handling the PR, media, and event planning for Shell Point, Clark also serves as a news anchor on Shell Point’s daily television program, Shell Point Today.

Prior to joining Shell Point, Clark worked at the United Way of Lee, Hendry, and Glades Counties, where she oversaw the Public Relations, media relations, and event planning for their campaigns and community events. The experience at United Way was instrumental in the advancement of knowledge for Clark while also making long-lasting connections with multiple individuals in the local community.

In 2001 she earned a Bachelor of Fine Arts Speech Communication degree with a focus on Public Relations from Valdosta State University, and received her Accreditation in Public Relations (APR) in 2008.